Salary benchmarking & comparison tool

As the UK’s original creative and marketing recruitment agency, we believe we have a responsibility to help improve representation and reduce pay gaps. Through this benchmarking tool and our annual Creative Industries Census, we collect demographic and salary information to be able to report on this.

With access to real industry figures and data, our candidates can make informed decisions regarding their next career move.

Our 2026 Census reveals that pay inequality remains prevalent across the Creative Industries. Women in permanent roles earn £8,721 less per year than men – that’s a 12.2% gap. Black women face the starkest disparity of all, earning just 75p for every £1 a White man earns. Other marginalised groups face similar gaps with LGBTQIA+ employees earning £7,877 less than heterosexual colleagues, and those with a mental health condition or neurodivergence face a pay penalty of up to £8,600 a year.

Across every group surveyed, pay gaps lead higher rates of stress and burnout. Closing these gaps requires acknowledging both the current reality and it’s effects.

We believe in Fair Pay For All – and in 2019, we launched our Earn Your Worth campaign. Talent should be paid fairly based on their skills, experience, and ability to do the job, not on their perceived worth or ability to negotiate. In order to create greater equity, we have committed to stop asking our candidates to divulge their current or previous salaries, in a bid to cut pay gaps.